Over seventy years since Fred's creative and contemporary style entered the world of high-class jewelry. The "Maison" Fred Samuel opened in 1936 in the Rue Royale, Paris, and offered a new line in jewelry, as much in the stylistic approach as in the use of surprising and refined materials. Famous for its jewelry sets made with the most beautiful pearls in the world and its colored precious stones, the brand definitely established its creative style in 1966 with Force 10, a jewelry collection inspired by the passion of Fred Samuel for the sea, with plated steel ropes and precious metals.
It is this same concern for detail, elegance and excellence which has inspired, since the origins, the collection of Fred eyewear, designed in the purest French eyewear tradition. Interpreting themes dear to the jeweler's heart, using precious stones and the finest gold and platinum materials, the collection embellishes the eyes of all men and women searching for exceptional eyewear.